Ritchel Castillo
Visual Design Portfolio

Designer | User Advocate | Problem Solver | Artist

Work


Design




FGMC Brand Manual

Responsible for: Research, Brand Strategy, Visual Identity, and Marketing Collateral.

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Logo Designs

Responsible for: Research, concepts, and final assets.

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AmWest Visual Identity

Responsible for: Look and feel, layout, production and typesetting.

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Email Template Design

Responsible for: Look and feel, layout, design, scheduling, deployment, and reporting.

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Flyer Designs

Responsible for: Look and feel, layout, production and typesetting.

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Social Media Graphics

Responsible for: Look and feel, layout, production, typesetting, and animation.

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AmWest & Bridgeway Logo Refresh

Responsible for: Stakeholder interviews, concepts, & brand strategy.

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AmWest Folder Design

Responsible for: Look and feel, layout, production and typesetting.

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AmWest Recruitment Powerpoint Deck

Responsible for: Look and feel, layout, production and typesetting.

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FGMC Marketing Portal Website Design

Responsible for: Brand development, overall look and feel, layout, front-end html and css. Worked with web developer to create robust website functionality, user acceptance testing, and website production release.

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FGMC Correspondent Division Homepage Redesign

Responsible for: Brand development, overall look and feel, layout, front-end html and css.

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FGMC Wholesale Ad Campaign

Responsible for: Look and feel, layout, production and delivering print-ready assets to various magazines.

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People's Choice Home Loan Folder Design

Responsible for: Look and feel, layout, production and typesetting.

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NBA Store NYC Postcard

Responsible for: Look and feel, layout, production and delivering print-ready assets to printer.

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NBA Store Ad Campaign

Responsible for: Look and feel, layout, production and delivering print-ready assets to various magazines.

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NBAStore.com Homepage

Responsible for: All homepage visual elements including hero spot. Overall look and feel.

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NBAStore.com Responsive Email Template

Responsible for: Strategy and design of responsive email template. Understanding and implementation of CSS media queries into layout. Overall look and feel.

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NBAStore.com Web Banners

Responsible for: Layout and translating adidas Rev30 campaign to nbastore.com web banner creative. Player image provided by adidas.

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Digital Art




The Lake Show

Created with Photoshop. Brushes downloaded from DeviantArt. Player photography is the property of the NBA and only used for fan art purposes.

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KB.24

Brushes and fractals experiment using photos of Kobe Bryant created with Photoshop. Brushes downloaded from DeviantArt. Player photography is the property of the NBA and only used for fan art purposes.

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CP3

Voted www.photoshopcreative.co.uk Editor's Pick of the Week on Sept, 28th, 2011. Deconstruction and displacement experiment using photo of Chris Paul created with Photoshop. Brushes downloaded from DeviantArt. Player photography is the property of the NBA and only used for fan art purposes.

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Displacing Kobe

Displacement experiment using photos of Kobe Bryant created with Photoshop. Brushes downloaded from DeviantArt. Player photography is the property of the NBA and only used for fan art purposes.

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Liquor

Image manipulation and compositing experiment using stock photos created with Photoshop.

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Deathscythe

Gundam wing wallpaper created with Photoshop. Gundam images are the property of Sunrise Studios and only used for fan art purposes.

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Fine Art




Here Comes The Sun Part 2

24in x 30in - Acrylic, Metallic & Black Ink

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There Are No Boundaries

Pen & Ink with colored pencil.

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Fallen

Pencil.

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Tribute To Marley

Pencil.

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Back To Nature

Colored Pencil.

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Since I've Been Loving You

Pencil, Pen & Ink.

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About Me

Ritchel Castillo

Designer | User Advocate | Problem Solver | Artist

I've always been an artist but have found my professional calling in the creation of design experiences that align with business goals. I’ve shifted from aesthetic and stylistic innovation based design to a user-centered, research driven, design thinking strategy to create a more meaningful brand experience for customers of various industries. I also am very passionate about expanding my knowledge and skills through experimental designs and art.

Visit my Online Portfolio for examples of my work and creative process.

Email me today!